Instagram UGC without touching a single account
Reels and feed posts from ambassadors who look like your customers, published on brand-dedicated accounts we warm up and manage. You buy a guaranteed number of views at a contracted CPM — not a pile of videos and a hope.
- Vetted ambassadors
- 8,000+Vetted ambassadors
- Countries
- 60+Countries
- To your first videos
- 24hTo your first videos
Interface shown with sample data.
The content is the easy part.
Most teams can commission a Reel. What breaks them is everything wrapped around it — the accounts, the warm-up, the review queue, the posting calendar, the ad permissions, the payouts.
Agencies hand you a spreadsheet
Weeks to deliver, 20–40% commissions on top of the creator fee, and a month-end report you cannot audit. The operations stay opaque because that is what you are paying for.
Platforms hand you a to-do list
Write the brief, chase the creators, run the review queue, coordinate posting, collect the ad codes before they expire. A login is not a service.
Cold accounts bury good content
A brand-new Instagram account posting a branded Reel on day one is the worst possible first impression to give the ranking. Warm-up is not optional, and nobody wants to run it.
Everything Instagram needs, handled.
Briefing, sourcing, production, review, posting, ad permissions, payouts and reporting. Not a set of features you operate — a service that owes you a number.
Reels and feed, briefed from data
Vertical Reels and in-feed posts, briefed against competitor and trend signals drawn from 700,000+ indexed videos. You approve the direction once; we write every brief after that.
Brand-dedicated accounts we manage
Approved videos post from accounts dedicated to your brand and operated by our team. Nobody on your side logs in, schedules, or chases a posting calendar.
Reviewed before it reaches you
Every video is scored against your brand guidelines. Nothing gets through that doesn't pass. Campaign videos are reviewed within 48 hours, and changes go back to the ambassador, not to you.
Usage rights built in
Full usage rights on everything produced. Deploy across paid ads and organic social. No extra licensing, no negotiations, no per-asset renewals to chase.
From one call to published Reels.
Five steps, that's all it takes. Your job is one strategy call. Ours is everything after it.
- 01.
Tell us your goals
One onboarding call. Product, audience, targets, brand guidelines. That is the last required work on your side.
- 02.
We build your program
Briefs built on competitor and trend data from 700,000+ indexed videos, matched to your campaign and to the right creators from 8,000+ vetted ambassadors across 60+ countries.
- 03.
Creators produce, we control quality
Videos come in, every one scored against your guidelines, our team handles the rest. You watch it happen in real time rather than doing any of it.
- 04.
We distribute everything
Approved videos post from the Instagram accounts we manage, each one warmed up before its first branded post. Hundreds to thousands of native videos, live without anyone on your team lifting a finger.
- 05.
You see results, we scale what works
Views and CPM tracked against the guarantee, with per-creator tracking codes underneath. We double down on the ambassadors and formats that perform. Volume grows, your workload stays at zero.
The account is warmed up before it ever posts for you.
A brand-dedicated Instagram account does not start its life with your Reel. It posts, it accrues views, it behaves like an account before it carries any brand work. We run that, and we hold the thresholds.
- 01.
A dedicated account, not your main handle
Your owned channel keeps doing its job. Volume runs on accounts built for the programme and operated by us.
- 02.
Warm-up posting before any brand work
The account publishes and accumulates views on a normal cadence first, so your Reel is not the first thing the ranking has ever seen it do.
- 03.
The Instagram gate: 200 views
200 views is the warm-up threshold we hold on the Instagram side. It is a health check on the account, not a verdict on the creator.
- 04.
What the 200 does not decide
Qualification and payment hang on the 1,000-view gate over on TikTok. Instagram's 200 decides neither one. We hold both thresholds so you never have to ask what a number means.
- 05.
Then, and only then, deliverables
Once the account is warm, briefed deliverables start posting on schedule — reviewed against your guidelines before they go anywhere near it.
The ad code arrives with the video.
Instagram supports an ad-authorization code — the adcode- permission that lets you run an ambassador's post as a partnership ad from your own ad account rather than a reupload. It comes back attached to the deliverable, checked, with its 60-day window tracked by us. You still run the ads and hold the budget.
Every view we owe you, counted in one place.
Delivery against the monthly floor, read per ambassador and per video. Overdelivery is free and shortfalls roll forward into the next month. The dashboard is proof of delivery — illustrative here, not a client result.
Views are the guarantee. Outcomes are the point.
Your contracted CPM sets the view floor we owe you each month. Underneath it we work the funnel: click-through, signups, installs and CAC — and we say plainly what the numbers cannot support.
A code per ambassador
Every creator carries their own tracking code, so you can see which ambassadors actually drive results rather than just impressions.
A modelled counterfactual
We fit what your signups would have done without us, and report the difference with a confidence interval. No point estimates without their band.
Your own sources, backfilled
Connect PostHog, Amplitude, Mixpanel, GA4, AppsFlyer or Search Console and we backfill 180 days so the baseline has history to sit on.
Your ad spend is a control, not our credit
When your Meta Ads spend is connected, it enters our measurement model as a control — so signups your own money bought are never counted as ours.
There is no “Instagram lift” number
The source-mix cut and the pool cut are independent folds. A per-channel share cannot honestly be read off the pool's delta, so we do not print one.
We won't claim social-organic traffic
Our ambassadors post on exactly those platforms. Counting that traffic as lift would be marking our own homework, so billable lift is unattributed signups only.
You buy views, not videos.
One fixed monthly allotment at a contracted CPM, converted into a guaranteed number of views. The guarantee is a floor, not a target.
A worked example
$100,000 a month divided by a $10 contracted CPM per 1,000 views is 10,000,000 guaranteed views. That is the arithmetic the contract runs on.
That is the whole invoice
Creators, production, usage rights and payouts included. No commission on top, no per-asset licensing, no separate management fee.
Overdelivery is free
Go past the floor and you keep the extra. Fall short and the shortfall rolls forward, so you never lose views you have paid for.
Benchmarked, not a rate card
We benchmark real creator accounts in your content niche and set the guarantee below their expected delivery — a floor we can actually sign. Your CPM is yours.
The ones that actually get asked.
The questions brands put to us on the first call about running Instagram this way.
Do we have to hand over our Instagram account?
No. Volume runs on brand-dedicated accounts we set up, warm up and operate. Your owned handle carries on doing its own job untouched.
What does the 200-view gate actually decide?
It is the warm-up threshold we hold on the Instagram side before an account carries brand work — a health check on the account. It does not decide whether a creator qualifies or gets paid; that hangs on the 1,000-view gate over on TikTok.
Can we run the videos as paid ads?
Yes. Full usage rights are built in — paid and organic, no extra licensing, no negotiations. Instagram's ad-authorization code comes back with the deliverable and stays valid for 60 days.
Who is actually making the videos?
We call them ambassadors: micro-creators who match the real-life profile of your ideal customer. 8,000+ vetted, across 60+ countries. Not influencers. No talent managers. No agency retainers.
How fast can we be live?
Once your brief is in, we open the campaign to vetted ambassadors matching your ICP. They start applying, and your first videos can be ready in as little as 24 hours.
How much of this do we have to manage?
None of it. That is what Fluencify is for. You get full visibility across every video, post and result in real time — as proof of delivery, not as a queue of work waiting for you.
One call, and Instagram is handled.
Agencies are slow and opaque. Platforms make you do the work. Fluencify is neither — one service, one contracted CPM, and a view floor we owe you every month.