See what UGC creators ask per video.

Pick what you film and where you're based. See what UGC creators ask per video, and what your videos add up to.

Leave it empty to see the price per video alone.

Free. No account needed to try it.

The rates

Your result shows here

Fill in the form, then press Show the rates.

Brands taking creators on Fluencify

Sign up free to see what each one pays and which ones you can apply to.

Durable

Business

Posts on TikTok and Instagram

An AI business platform for independent service businesses.

See what Durable pays

Posts on TikTok and Instagram

Tracks your sleep and wakes you gently in your lightest sleep phase.

See what Sleep Cycle pays

Balance

Finance

Posts on TikTok and Instagram

Bookkeeping for founders, done by AI and checked by real accountants.

See what Balance pays

How it works

Knowing what other UGC creators ask for a video is a starting point for pricing your own work and for judging an offer. The fairest comparison is a price for one video, content only: posting on your own account, usage rights and ads are priced on top.

This calculator shows exactly that: what UGC creators ask per video for what you film and where you're based, as the middle half of asking prices with the median marked, and the number of listings and sellers and the week beside every range. Add how many videos you'd make and it multiplies them out.

What it uses

Market prices only: what UGC creators ask per video, content only, from public listings on a large freelance marketplace, read every week. Each range is the middle half of sellers, the 25th to the 75th percentile, with the median, and it shows how many listings and sellers it rests on and the week it was read. A range needs at least 30 listings from 7 sellers; a pick with fewer uses the next range up and says so. No seller or listing is ever shown, and neither is Fluencify's own pay data. The method is on the UGC rates page.

Your answers stay in your browser: the arithmetic happens on your device. Nothing you type is sent to Fluencify; we only count that the tool was used, with the niche you picked.

Step by step

  1. Pick what you film and where you're based.
  2. Add how many videos you'd make, if you want the totals.
  3. Press Show the rates. If your picks have too few listings for a range of their own, the result uses the next range up and says which.
  4. Sign up free to see what each brand on Fluencify pays for the gigs open to you.

Example

Beauty in the United States, for 3 videos (a made-up count)

What goes in

What you film
Beauty
Where you're based
United States
Videos you'd make
3 (made up)

What comes out

  • UGC creators in the US who film Beauty ask $50 to $146.25 per video, content only, on a large freelance marketplace (median $77.50; 40 listings from 38 sellers, updated 28 September 2026).
  • For 3 videos at these prices: $150 at the low end, $232.50 at the median and $438.75 at the high end.
  • Asking prices, content only: what one seller lists for one video. Posting on your account, usage rights and ads are priced on top. Arithmetic on the range, not a quote.
  • Source: Fluencify UGC rates, public listings on a large freelance marketplace, updated 28 September 2026: https://fluencify.io/ugc-rates

Put this tool on your site

Copy the code into any page. The tool runs inside a frame, works the same as it does here, and the link under it credits Fluencify.

See the embed

Questions

How much do UGC creators charge per video?

It varies with what they film and where they are based. This calculator shows what UGC creators ask per video on a large freelance marketplace, as the middle half of asking prices with the median, the number of listings and sellers, and the week it was read.

Does Fluencify publish what brands pay on Fluencify?

No. Fluencify never publishes its own pay data. Once you sign up free, you see what each brand pays for the gigs open to you.

Is an asking price what a video of mine would be paid?

No. An asking price is what a seller lists for one video, not what any creator was paid, and never a promise. What a deal pays depends on the brand, the brief and what you agree.

What do the low end, the median and the high end mean?

Sort the asking prices from low to high. A quarter ask less than the low end (the 25th percentile) and a quarter ask more than the high end (the 75th), so the two hold the middle half. The median is the price in the middle.

Why does it say no range is published for my picks?

A range needs at least 30 listings from 7 sellers, so a niche in one country often has too few. The calculator then uses the next range up, such as your niche in every country, and says which one it used.

Where can I see what each brand pays?

Inside Fluencify. Sign up free to see what each brand pays and which gigs you can apply to.

Make videos for brands on Fluencify

Brands post UGC gigs and you apply with your videos. Your saved results stay with your account.

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