Creative volume for user acquisition. Views guaranteed by contract.
Ad creative fatigues faster than any in-house UA team can replace it. Fluencify handles consumer-app creator marketing end to end — briefing, ambassadors, quality review, posting, usage rights and payouts — on one monthly allotment at a contracted CPM that converts into a guaranteed number of views.
- 8,000+
- Vetted ambassadors
- 60+
- Countries
- 10–5,000+
- Videos per month
Creative fatigue is a volume problem.
Every UA team hits the same wall, and it is rarely the one they budgeted for.
Winners decay faster than you can replace them
A creative that carried your CPI for a month stops carrying it. Without a pipeline behind it, performance drops while you brief the next batch.
Throughput is the constraint, not ideas
A studio, a freelance roster and one in-house editor all cap out at the same place. Refilling the creative pool every week is an operations problem long before it is a creative one.
Agencies move on retainer time
Weeks to brief, weeks to deliver, a spreadsheet at month-end. That cadence cannot feed an auction that rewards fresh creative.
Testing needs variants, not masterpieces
Learning which hook works takes many cheap swings, not one expensive production. Most suppliers are priced for the opposite.
Every video scored before you see it.
Nothing reaches your dashboard that has not been reviewed against your brand guidelines. You approve what runs; you never sift through what should not have been sent.
Performance visible while it happens.
Views, CPM, click-through, and cost per acquisition in real time, per creator and per format, so the next brief is written from evidence rather than instinct.
Views are what we guarantee. Installs are the point.
Every ambassador carries their own tracking code, so a view traces back to a creator and a creator traces forward to an outcome. Your contracted CPM sets the view floor we owe you; underneath it we work click-through, signups, installs and CAC.
Per-ambassador tracking codes
Not only which video got views — which creator sent the users who installed and stayed.
AppsFlyer connects as a source
Install data sits next to the creative that earned it, so the funnel is one picture instead of two exports reconciled by hand.
The guarantee meter
How much of the month's contracted view floor has landed, live, with every post behind it listed.
Every post, every view, in real time
Every video, every post, every view, and how far through the guarantee the month is. Proof of delivery, not a spreadsheet at month-end.
Attributed and inferred,
kept apart.
The monthly report separates the signups your own attribution stack can name from movement in the unattributed pool, and never folds the second into the first.
Measurement report
Northwind Supply · drawn at 15 Aug 2026
- Signups observed
- 14,206
- Attributed
- 3,918
- the client's own tools claim it
- Organic lift
- 2,604
- unattributed pool, inferred
- Corroboration
- Strong
- branded search agrees
Built for teams buying installs at scale.
If creative supply is the constraint on your spend, this is the fit.
UA and growth teams
You have budget to deploy and channels that reward volume. What you lack is enough distinct creative to keep them fed.
Performance marketers
You want to test hooks, formats, and angles weekly, and you want the losers to be cheap.
App marketing leads
You need creative that looks native to the feed rather than an ad someone skipped in 0.4 seconds.
In-house creative teams
You want your own team on brand work, not on sourcing, chasing, and reviewing dozens of external creators.
Formats that move installs.
The angles our ambassadors produce most for app campaigns.
- 01.
Problem-to-app hooks
Open on the frustration your app removes, land on the app as the fix. The highest-intent opening for a cold feed.
- 02.
In-app screen recordings
Real usage, narrated by a real person. Shows the product doing the thing rather than describing it.
- 03.
Day-in-the-life integrations
The app appears inside a routine instead of interrupting one. Reads as content, performs as an ad.
- 04.
Before-and-after outcomes
The state your user is in now, the state they are in after. Simple, repeatable, and easy to produce many variants of.
From one call to shipped creative.
You direct the strategy. The operations stay ours — and once your brief is in, your first videos can be ready in as little as 24 hours.
- 01.
Tell us your goals
One onboarding call. The app, the user you want more of, your targets and your brand guidelines. That is the last required work on your side.
- 02.
We build your program
Briefs built on competitor and trend data from 700,000+ indexed videos, matched to the right people out of 8,000+ vetted ambassadors across 60+ countries.
- 03.
Creators produce, we control quality
Videos come in and every one is scored against your guidelines before you ever see it. Our team runs the request-changes loop. You watch it live.
- 04.
We distribute everything
Approved videos post across accounts we manage. Hundreds to thousands of native videos go live without anyone on your team lifting a finger.
- 05.
You see results, we scale what works
Views and CPM against the guarantee, and underneath them click-through, signups, installs and CAC per ambassador. We double down on the creators and formats that move them.
You buy views, not videos.
One fixed monthly allotment at a contracted CPM converts into a guaranteed number of views. There is no rate card and no tier to pick.
$100,000
Fixed monthly allotment
÷
$10 CPM
Contracted, per 1,000 views
=
10,000,000 views
Guaranteed floor, not a target
That is the whole invoice — creators, production, usage rights and payouts included. The guarantee is a floor, not a target: overdelivery is free and shortfalls roll forward, so you never lose views you have paid for. The CPM is benchmarked per client — we look at real creator accounts in your content niche and set the guarantee below their expected delivery, so it is a floor we can actually sign.
Operations included in the allotment
- Briefing
- Sourcing
- Vetting
- Creator management
- Quality review
- Approvals
- Scheduling
- Posting
- Moderation
- Product seeding
- Shipping
- Payouts
- Usage rights
- Reporting
- Escalations
- Renewals
Organic reach and paid creative out of the same allotment.
Every video is made to be posted natively and to hold up as an ad. You do not pay twice for the same asset, and you do not go back to a creator when one starts working.
Posting and accounts are ours, not yours
Approved videos go out across TikTok, Instagram, YouTube and Facebook accounts we manage and warm up before your campaign runs, so posts land on established profiles rather than cold ones. Nobody on your side schedules, captions or moderates anything.
Full usage rights, built in
Deploy the same videos across paid ads and organic social. No extra licensing, no negotiations. When a video starts performing in your UA account you scale spend behind it instead of reopening a contract.
Ambassadors, not influencers.
Micro-creators who match the real-life profile of your ideal customer. No talent managers, no agency retainers. Influencers charge for their audience; our ambassadors charge for their content — which is why the maths still works at a few thousand videos a month.
- 8,000+
- Vetted ambassadors across 60+ countries, selected against your user profile rather than follower counts
- 24 hours
- To review the trial video every ambassador shoots for your brief before they are admitted to the campaign
- 700,000+
- Videos indexed, so the brief follows what is already working in your category rather than last quarter's format
Consumer apps are a vertical we already run, not one we are guessing at.
Consumer apps alongside AI tools, fintech, ed-tech, DTC, dating and wellness brands. For an app that matters twice over: the person on camera is someone who would plausibly download it, and the video reads as a recommendation rather than a placement.
Questions about UGC for app user acquisition
The ones UA teams ask on the first call.
How does Fluencify work for an app?
One onboarding call. You tell us the product, the user you want more of, and the goal. We handle everything after that — briefing, creator sourcing, campaign management, quality control, distribution and payouts.
How fast can we launch?
Once your brief is in, we open the campaign to vetted ambassadors matching your exact customer profile. They start applying, and your first videos can be ready in as little as 24 hours.
Can creators record inside the app?
Yes. Screen recordings and in-app walkthroughs are among the most requested formats for app campaigns, and the brief specifies exactly which screens and flows to capture.
How does pricing work?
You buy views, not videos. One fixed monthly allotment at a contracted CPM converts into a guaranteed number of views. The guarantee is a floor rather than a target — overdelivery is free and shortfalls roll forward. The CPM is benchmarked against real creator accounts in your niche, not read off a rate card.
What metrics do you optimise for?
Views are what we guarantee. Outcomes are what we optimise. Your contracted CPM sets the view floor we owe you each month, and underneath it we work the funnel: click-through, signups, installs and CAC. Every creator carries their own tracking code, so you see which ambassadors drive results rather than just impressions.
Can we run the videos as paid UA creative?
Yes. Full usage rights are built in. Deploy across paid ads and organic social. No extra licensing. No negotiations.
Does my team have to manage any of it?
No. That is what Fluencify is for. You get real-time visibility across every video, post and result — the operations stay ours.
Stop rationing your creative pipeline.
Tell us the app, the user you want more of, and the number you are trying to move. We come back with a contracted CPM and the view floor it buys — after that, fresh creative arrives every week without your team touching the operations.