The short version
See the live UGC ratesUGC creators asked a median $75 per video across all niches, middle half $45 to $115.
Food & recipes asked the most, a median $123. Arts & crafts and Automotive asked the least, $60.
US sellers asked a median $95 per video, against $75 for sellers everywhere.
Book a call about your brand
Talk the numbers through with our team: which creators, which formats to test first, and what a program costs when creators are paid on delivered views.
Book a call about your brand
Talk the numbers through with our team: which creators, which formats to test first, and what a program costs when creators are paid on delivered views.
Based on public creator listings, week of 26 October 2026. Ranges only, no seller named. Free to reuse under CC BY 4.0.