Niche finder quiz

Answer five quick questions about what you know, what you could film and how you like to be on camera. Get the three niches that suit you, with videos to start with.

This tool is in labs: it works, and we are still testing it. What it makes is yours to keep.

What could you film this week without buying anything?
What could you film this week without buying anything?

How it works

A niche is the topic people know you for. It helps viewers decide to follow you, and it helps a brand see at a glance whether your videos fit its product.

The quiz scores sixteen niches on what people already ask you about, what you could talk about for an hour, what you could film this week without buying anything, how you like to film and who you want to reach. The three with the most points come back, each with the reasons it scored, three videos to start with and formats that suit the way you film.

Which data it uses

Runs entirely in your browser. Nothing you type is sent to Fluencify; we only count that the tool was used.

The questions, the points and the video ideas are Fluencify's own view of what makes a niche easy to start in. They are a starting point, not a measurement of your account.

The brands come from Fluencify's public brand list, the same one /campaigns shows: a brand's name, niche, the platforms its campaigns post on and how many campaigns it has open. Brands appear there only after they agree to be listed, and the list is refreshed within the hour when that changes. Pay, the brief and where a campaign is open stay behind sign-up.

Step by step

  1. Pick what people ask you about most, and what you could talk about for an hour.
  2. Tick what you could film this week with what you already have.
  3. Pick how you like to film and who you would most like to reach.
  4. Press Find my niche, then film the first video idea this week and see how it feels.

Example

A creator who cooks for a family

What goes in

People ask you about
Food and drink
You could talk for an hour about
Parenting and family
You could film this week
A kitchen, and the family's routines
How you like to film
Hands and voiceover, no face
Who you want to reach
Parents

What comes out

  • Your best fit: Food and drink.
  • Why: people already ask you about it, you could film it this week with what you have, it suits the way you like to film, and it reaches the people you want to reach.
  • Next: Parenting and family, then Home and living.
  • Videos to start with: A recipe from what is in the cupboard. Your weekly shop, unpacked. One ingredient, three meals.

Put this tool on your site

Copy the code into any page. The tool runs inside a frame, works the same as it does here, and the link under it credits Fluencify.

See the embed

Questions

What is a niche for a UGC creator?

The topic your videos are about, like skincare, cooking or apps. For UGC it matters less as an audience and more as proof: a brand wants to see that you can film its kind of product well.

Do I need a niche to get brand deals?

No, but it helps a brand place you. A focused set of videos shows what working with you looks like. You can start with one niche and add a second later.

What if more than one niche fits me?

Start with the one people already ask you about, and try another as a second topic. The quiz shows three, so you can compare them.

Can I change my niche later?

Yes. A niche is where you start, not a contract. Film a few videos in it, notice which ones you enjoy making, and adjust.

How do I find brands in my niche?

When brands in your niche are on Fluencify's public list, the result names them. Sign up free to see every gig you can apply to in your niche.

Make videos for brands on Fluencify

Brands post UGC gigs and you apply with your videos. Your saved results stay with your account.

Sign up free