Usage license template

Say where the brand may use the videos, for how long and for what fee. Get a plain-English usage license for creator content. A template to start from, not legal advice.

Creator's name

Brand's legal name

The content being licensed

Where the brand may use itOrganic posts on the brand's own social accountsPaid social ads from the brand's own accountsAds run through the creator's account (Spark Ads, partnership ads)The brand's website, app and online shopEmails and newslettersPrint, in-store, TV and other offline media

For how long

License starts

Where in the world

Countries, if not worldwide (optional)

Exclusivity

Edits the brand may make

Credit

AI training and synthetic versions

License fee (optional)

Currency

When the fee is paid

Country whose law applies

This is a template, not legal advice. Laws differ between countries: have a lawyer check it before you rely on it.

A free tool by Fluencify. How it works and which data it uses.

Usage license template

Your usage license